Multilingual SaaS SEO Case Study: 6x Organic Traffic Growth
Noda is an open banking technology provider offering account-to-account payment solutions for businesses across Europe. The SEO project focused on expanding the platform’s organic presence across multiple markets, improving search visibility for relevant B2B queries, and supporting its growth through technical SEO and multilingual content optimization.
Client:
Role of dits.agency
Services
About the Project
Noda is an open banking technology provider offering account-to-account payment solutions for businesses across Europe. The main goal of the project was to increase organic visibility and attract relevant B2B traffic across multiple European markets. As a multilingual SaaS platform, Noda needed to strengthen not only its English presence but also its German and Dutch search visibility.
Our SEO strategy focused on improving the technical foundation of the website, expanding multilingual content, strengthening key product pages, and building authority within the competitive fintech and open banking space.
SEO Challenges & Solutions
Initial Audit & Key Findings
We carried out a full SEO audit of the website, including:
- Technical audit of the site
- Backlink profile analysis
- Keyword distribution review across all language versions
- Competitive analysis within the open banking and fintech niches
- Competitor research in the niche
Key Issues Identified
- Missing sitemap.xml file
- Slow indexing in search engines
- Weak performance of non-English language versions (ranking issues)
- Misalignment between product pages and relevant keyword queries
- Poor internal linking structure
- Low page speed across multiple templates
- Duplicate, irrelevant, or missing meta tags
- Incorrect canonical and hreflang tags
What We Implemented
- Optimizing page speed and fixing technical errors (redirects, 404s, sitemap, robots.txt, hreflang).
- Developed content strategy based on client requests for English, German, and Dutch blogs
- Aligned with the goal to increase the site's Domain Rating (DR)
- Prepared topic clusters and editorial calendar for all languages
- Collected keywords per language and provided detailed implementation guidance
- Formed a scalable link-building plan with gradual acquisition of high-quality backlinks
Technologies
Key Results
Organic Traffic Growth: from 1200 to 8000 monthly sessions
Monthly organic sessions increased from approximately 1,200 to over 8,000, representing more than 6× growth year over year. Traffic growth was not limited to a single market: visibility expanded across English, German, and Dutch versions of the platform, reducing dependency on one primary language and strengthening overall domain resilience.
Authority & Domain Strength
The site’s Domain Rating (DR) increased from 45 to 58, reflecting sustained growth in backlink quality rather than volume alone. Link acquisition focused on relevant fintech, SaaS, and payment-industry sources, helping position noda.live as an authoritative platform within the open banking ecosystem.
Keyword Visibility & Rankings: Top 10 increased from 200 to over 1900
The number of keywords ranking in the Top-10 search results grew from around 200 to over 1,900. This growth was driven primarily by:
improved alignment between product pages and search intent,
expansion of informational and commercial topic clusters,
stronger internal linking between core SaaS pages and supporting content.
As a result, noda.live began ranking not only for branded and low-competition terms, but also for high-intent fintech and open-banking keywords across multiple European markets.
AI & LLM Visibility Results
Alongside traditional SEO growth, noda.live achieved a strong increase in visibility across AI-driven platforms, including ChatGPT, Google AI Overview, Perplexity, Gemini, and Copilot. Over the last six months, the platform reached 300+ citations in Google AI Overview and 280+ citations in ChatGPT, with visibility expanding across more than 100 indexed pages. AI references also grew in Perplexity, Gemini, and Copilot, indicating broader adoption across different AI ecosystems. This growth was driven by clear topical clustering around open banking and payment infrastructure. Expert-level explanatory content and consistent internal linking helped AI systems better understand and reuse the site’s pages. As a result, noda.live established itself as a trusted source within AI-assisted search and discovery.
“Thanks to dits.agency, ourorganic traffic increased from 1,000 to 11,000 monthly clicks, and domain rating grew from 47 to 59. The team had a proactive approach, communicated well, and delivered on time. They were easy to work with and treated the project as their own.”
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